http://silentavatar.com/blog Speaking Up About All Things Internet Mon, 04 Jul 2011 12:24:41 +0000 en hourly 1 http://wordpress.org/?v=3.1.4 http://silentavatar.com/blog/2008/04/15/build_your_list_using_downloads/ http://silentavatar.com/blog/2008/04/15/build_your_list_using_downloads/#comments Tue, 15 Apr 2008 00:29:08 +0000 the silent avatar http://silentavatar.com/blog/?p=64 Did you know your mailing list is the lifeblood of your online business? Well hell yeah! The old adage "the money is in the list" cannot be true enough. If you had a targeted list of prospects to contact each time you have a new product, you will be able to save a lot of effort by marketing it to your existing list of targeted prospects. Statistically, you have a better chance of making a sale to an existing customer, than trying to sell to someone who hasn’t brought before.]]> http://silentavatar.com/blog/2008/04/15/build_your_list_using_downloads/feed/ 0 http://silentavatar.com/blog/2008/03/10/viral_friend/ http://silentavatar.com/blog/2008/03/10/viral_friend/#comments Mon, 10 Mar 2008 08:07:36 +0000 the silent avatar http://silentavatar.com/blog/2008/03/10/viral_friend/ Viral marketing makes use of the tendency of a person to share something found to be informative, entertaining or amazing. Viral marketing makes use of many mediums in enticing this behaviour. It might be in the form of an interesting story, an addicting flash game, an amusing video and many others that may catch a person’s fancy. This ingenious form of marketing is typically low cost and is a wonderful tool for any company to utilise. The benefit greatly overshadows the cost or efforts to initialise this marketing scheme. Viral marketing makes use of many mediums in enticing this behaviour. It might be in the form of an interesting story, an e-report, an addicting flash game, an amusing video and many others that may catch a person’s fancy. Viral marketing is wonderful, but "True Viral Systems" are quite rare. A true viral system is one with a "Spawn Rate" of x>1 Spawn Rate: The Rate at Which Your Viral System Grows - That is, for every one person who enters the viral system, they will, on average, result X number additional people spreading the word as well. If your spawn rate is greater than 1, over time you have something that grows and grows perpetually. Every viral system will die at some point even if they are truly viral, however your system does not have to be truly viral for you to benefit. If you have a spawn rate of X < 1 you will still get growth - and growth, when you're talking about an email list, *is* exactly what you want to achieve.]]> http://silentavatar.com/blog/2008/03/10/viral_friend/feed/ 0 http://silentavatar.com/blog/2007/12/06/the-money-is-in-the-list/ http://silentavatar.com/blog/2007/12/06/the-money-is-in-the-list/#comments Thu, 06 Dec 2007 01:04:09 +0000 the silent avatar http://silentavatar.com/blog/2007/12/06/the-money-is-in-the-list/ If there is one thing that has been rammed home to me since I became involved in Internet Marketing is this catch cry "The money is in the list!" What list? Your email list.]]> http://silentavatar.com/blog/2007/12/06/the-money-is-in-the-list/feed/ 0