The Silent Avatar Speaks

Let's face it... Time sensitive offers suck. Lets take it even further.. they are immoral. Now don't get me wrong... I'm not here to bash Internet marketers. I just feel there are some practices which need the light shone on them to show them for what they really are. Is it really appropriate to slam down a time sensitive offer on something that is hundreds, and maybe even thousands of dollars? To a lot of people this would be considered a major purchase, and maybe even required a bit of a round table discussion with the family to purchase it. Finances might be tight, the wife's birthday could be coming up (or maybe even the anniversary), so this offer might require some further consideration. Whether you agree or disagree here's the facts: The time sensitive offer relies on impulse buying The time sensitive offer doesn't give the consumer time to investigate the offer further. The time sensitive offers preys on consumers. The time sensitive offer particularly for digital products is ridiculous. There's something called "buyer beware", and given the prices these guru's are asking for some of their products (to sustain their lifestyles no doubt), wouldn't you feel it in your best interest to have the time to check out the person offering the product? Wouldn't you like to be able to investigate if someone else is offering a similar product at a lesser cost? Wouldn't you like to have the opportunity to check out forums and see if the seller's credibility stacks up? Wouldn't you like the opportunity to talk to someone about what you are considering buying? To me Time Sensitive Offers are akin to buying off the back of a truck. Roll up. Roll Up. Get your XYZ at an unbelievable saving without compromising on the value of what  you get, but only if you buy within the next 10 minutes. After 10 minutes even if they are not all gone you won't be able to get your hands on our unbelieveble offer for love or money - 'cause this trucks outta here! I'm convinced that creating Time Sensitive Offers is a marketers addiction. Why? Because of the 'rush' of sales coming into their account. No doubt about it. They feed off the adrenalin as the clock ticks down watching the sales come in. I see the time sensitive offer being a marketers cocaine, it relies on consumers being impulsive, having been "hooked" by the evocative sales copy right down to the "you snooze, you loose" tag (and who wants to be a loser?) For Pete's sake. If you have a good product why the urgency? Why limit the people who can purchase? It's absurd. Why put the stress on your server? Crazy. The sooner marketers wake up and see a sale is a sale no matter when you get it the sooner these time sensitive offers can be dumped, and the sooner the consumers stay way clear of these time sensitive offers the quicker marketers will "get it". That consumers aren't stupid. Gullible maybe. But not stupid. Now if I've missed something here that benefits the consumer let me know because I truly have missed it. The time sensitive offer is not there for the consumer. It's for the marketer - and it needs to change. Can I offer you advice? Don't buy time sensitive offers. If the offers good it will still be there when you are ready to buy. Reckon they won't sell you? Baloney. No one is going to knock back a sale no matter what time the day or night. The only problem you might have is finding how to contact them to let them know you want to buy.  That's when you find your grateful you didn't purchase on a time sensitive offer because you can;'t even find a way to contact them. Comments? Feel free to post.

Tags: Internet Marketing //