The Silent Avatar Speaks

It's a brave marketer who deliberately stirs the pot and posts a petition on his blog slamming the way a lot of Internet marketers go about their business and calling for action. And there's nothing like controversy to rally the troops who agree and start a movement. (does Gandhi ring a bell?). We might not be living in India under oppression from the English, however we are living in times when the Internet and its anonymity, a convincing sales page, and a credible looking website all add up to people like you and me being ripped off mercilessly. Well, Rich Schefren from Strategic Profits has decided to do something about it, and the ripple is becoming a ground swell, and it started with his report The Age Attention Doctrine 2 launched on December 7. It's a must read for anyone in an online business. At the time of writing this blog, nearly 700 have agreed with Rich (including me), and are petitioning marketers to clean up their act and deliver what they promise. My hat's off to Rich. For too long the boys club has been colluding together in their despicable tactics to stuff money in their wallets and he's calling on integrity in the industry. Nothing works better than by leading by example. If you are going to make promises they better stack up. Consumers are fed up with being taken for a ride.

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