The Silent Avatar Speaks

One of the quickest ways to get your website details out and take advantage of viral marketing is to add an email signature to your outgoing e-mail. And it never ceases to amaze me how often it doesn’t happen. Everytime you send an email you can be letting your recipient know about your site. So what makes a good email signature? Let me show you a good signature: Your Name (in bold) Your Position ______________________ (make a separation line) Web: Your Company Website (in 12pt, same colour as Name) Phone: Your Phone Number (in 10pt) Email: Your Email Address (in 10pt) Post: Your Postal Address: (in 10pt) Tagline: "Webdesign Made Easy" (italic and bold). This signature is very easily done in Outlook or Outlook Express. You can get step by step instructions for Outlook 2003 here. And for Outlook Express here A signature can also be spmething more glamourous like a grahic with all the details in the graphic. They can also include your photo. Whatever you do keep it in the theme of your branding. Maintain continuity in the colours, the  type font and the layout (of you are using graphics).  This signature will also blend itself in with your corporate identity.  You will become known by your colours just as sure as we all know MacDonalds is red and yellow. If you haven't done a signature for your emails do it now. P.S And make sure all of your employees are following suit - your branding is at stake.

Tags: Advertising, Tools For Your Business, Traffic Generation //